Entrepreneur • Marketing & Branding Strategist • Public Relations Expert • Political Advisor

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My name is James Tanner

I’m glad you’re here! For more than twenty years, I have worked at the intersection of service, communication, and trust.

I have served in roles with major companies like IBM and the University of Phoenix. I have also worked with public agencies across Arizona. My core belief has always been the same. People deserve clear and honest guidance, especially when the stakes are high.

I have had the privilege to serve offices such as the County Attorney’s Office and the Board of Supervisors. I have worked closely with nearly every sheriff in Arizona, including Sheriff Mark Lamb. I was often trusted to communicate directly with the public and the media during high-pressure situations.

In the private sector, I helped lead one of Arizona’s fastest-growing solar companies through a time of intense growth. I created their customer care department and developed the training and mentorship program. I personally trained more than 1,000 sales representatives and support staff to serve customers with ethics and integrity. I was often called to handle the most complex and emotional customer situations. I never relied on a script. I relied on truth, delivered with respect.

I live by a simple principle.

"Good news, bad news, or no news, they need to hear it from you."

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Clear and honest communication can solve most problems. Most conflicts are simply a lack of information.

Today, I help families protect their future through life insurance and financial planning. I also continue to mentor political candidates, small businesses, and nonprofit organizations. I teach them how to grow their mission with effective digital strategies. I do not believe in pressure. I believe in clarity. My goal is to help people make confident decisions that protect what matters most for generations to come.

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